{"id":26244,"date":"2025-04-18T11:39:07","date_gmt":"2025-04-18T10:39:07","guid":{"rendered":"https:\/\/www.st-promotions.de\/fr\/?p=26244"},"modified":"2025-04-18T12:38:51","modified_gmt":"2025-04-18T11:38:51","slug":"quand-le-parfum-touche-le-coeur-gisada-seduit-les-voyageurs-a-travers-lallemagne","status":"publish","type":"post","link":"https:\/\/www.st-promotions.de\/fr\/blog\/2025\/04\/18\/quand-le-parfum-touche-le-coeur-gisada-seduit-les-voyageurs-a-travers-lallemagne\/","title":{"rendered":"Quand le parfum touche le c\u0153ur \u2013 Gisada s\u00e9duit les voyageurs \u00e0 travers l\u2019Allemagne"},"content":{"rendered":"\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-26244 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada3.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada3-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"La promotrice de chez Gisada tend un \u00e9chantillon \u00e0 un homme devant un McDonald\u2019s.\" srcset=\"https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada3-300x300.jpg 300w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada3-150x150.jpg 150w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada3-355x355.jpg 355w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada3-710x710.jpg 710w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada2-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada2-1-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"Deux sacs Gisada sont pos\u00e9s au sol dans un centre commercial.\" srcset=\"https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada2-1-300x300.jpg 300w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada2-1-150x150.jpg 150w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada2-1-355x355.jpg 355w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada2-1-710x710.jpg 710w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada1-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"Une promotrice de la marque Gisada parle avec des passantes\" srcset=\"https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada1-300x300.jpg 300w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada1-150x150.jpg 150w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada1-355x355.jpg 355w, https:\/\/www.st-promotions.de\/fr\/wp-content\/uploads\/sites\/3\/2025\/04\/Gisada1-710x710.jpg 710w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p class=\"\" data-start=\"1630\" data-end=\"1848\">Dans les gares les plus anim\u00e9es d\u2019Allemagne, notre agence a su cr\u00e9er une parenth\u00e8se de raffinement au c\u0153ur du quotidien \u2013 gr\u00e2ce \u00e0 une campagne de promotion percutante pour la marque de parfums haut de gamme <strong data-start=\"1837\" data-end=\"1847\">Gisada<\/strong>.<\/p>\n<p class=\"\" data-start=\"1850\" data-end=\"2072\">Nos promoteurs form\u00e9s ont propos\u00e9 aux voyageurs des \u00e9chantillons exclusifs des parfums embl\u00e9matiques <strong data-start=\"1951\" data-end=\"1973\">Gisada Ambassadora<\/strong> et <strong data-start=\"1977\" data-end=\"1996\">Gisada Titanium<\/strong>. Une surprise sensorielle qui a \u00e9veill\u00e9 la curiosit\u00e9 et marqu\u00e9 les esprits.<\/p>\n<p class=\"\" data-start=\"2074\" data-end=\"2365\">Ce qui a fait la diff\u00e9rence ? Une approche humaine et chaleureuse. Qu\u2019ils soient en route pour le bureau ou en voyage, les passants ont re\u00e7u des conseils personnalis\u00e9s et ont \u00e9t\u00e9 invit\u00e9s \u00e0 d\u00e9couvrir l\u2019univers olfactif unique de Gisada. Un simple moment est devenu une exp\u00e9rience inoubliable.<\/p>\n<p class=\"\" data-start=\"2367\" data-end=\"2602\"><strong data-start=\"2367\" data-end=\"2384\">Le r\u00e9sultat :<\/strong> une visibilit\u00e9 renforc\u00e9e, un lien \u00e9motionnel avec la marque, et une image premium consolid\u00e9e. Gr\u00e2ce \u00e0 cette activation cibl\u00e9e, Gisada a su conqu\u00e9rir de nouveaux adeptes et affirmer sa position dans le segment du luxe.<\/p>\n<p class=\"\" data-start=\"2604\" data-end=\"2744\">Une belle illustration de la fa\u00e7on dont le <strong data-start=\"2647\" data-end=\"2673\">marketing d\u2019activation<\/strong> peut transformer une marque en exp\u00e9rience sensorielle et \u00e9motionnelle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans les gares les plus anim\u00e9es d\u2019Allemagne, notre agence a su cr\u00e9er une parenth\u00e8se de raffinement au c\u0153ur du quotidien \u2013 gr\u00e2ce \u00e0 une campagne de promotion percutante pour la marque de parfums haut de gamme Gisada. Nos promoteurs form\u00e9s ont propos\u00e9 aux voyageurs des \u00e9chantillons exclusifs des parfums embl\u00e9matiques Gisada Ambassadora et Gisada Titanium. &#8230; <span\" class=\"link-primary\">en savoir plus<\/span><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,9,101],"tags":[124,26,98],"class_list":["post-26244","post","type-post","status-publish","format-standard","hentry","category-allemagne","category-echantillonnage","category-marketing-terrain","tag-activation","tag-ambassadeurs-de-marque","tag-marketing-terrain"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/posts\/26244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/comments?post=26244"}],"version-history":[{"count":3,"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/posts\/26244\/revisions"}],"predecessor-version":[{"id":26251,"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/posts\/26244\/revisions\/26251"}],"wp:attachment":[{"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/media?parent=26244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/categories?post=26244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.st-promotions.de\/fr\/wp-json\/wp\/v2\/tags?post=26244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}