When genuine moments of indulgence happen, you can tell immediately: in the curious glance, the second reach for a sample, and the many questions that suddenly arise. That’s exactly what we observed in mid-November at Food & Life in Munich and at the Weber Wine Fair. Our promotion team presented the fine Goufrais specialties there … read more

When tropical flavours meet curious consumers, something special happens. That’s exactly what we experienced during our nationwide tasting campaign for Costa Rican pineapples, implemented this autumn in selected EDEKA and Handelshof stores. The aim was to raise awareness, share knowledge and, of course, inspire enthusiasm. And it worked, judging by the many smiling faces at … read more

How brands create real connections – and why experiences matter more than mere visibility. In a world overloaded with advertising, it’s the personal, tangible and authentic that cuts through the noise. That’s where sampling comes in – as one of the most powerful tools in field marketing. Because trying convinces. A product you can hold, … read more

On behalf of Since Today from Vienna, ST‑PROMOTIONS brought Dove’s Whole Body Deodorants to life with a striking POS activation across selected dm and Rossmann stores. The goal: to raise awareness for Dove’s innovative approach to all-over body care. At the heart of the activation was a carefully designed shopper journey: a branded cargo bike … read more

Seven cities. Hundreds of encounters. And a whole lot of love for pasta, pizza & dolce vita. In recent weeks, we had the pleasure of bringing L’Osteria to life with a roadshow that was authentic, eye-catching, and – above all – delicious. From Hamburg to Munich, Cologne, Düsseldorf, Berlin, Stuttgart and Frankfurt, our teams took … read more

As the lead promotion agency, we had the great pleasure of supporting Lieferando with a high-impact brand activation around the UEFA Champions League Final in Munich. Our mission? To create brand presence where emotions run highest – right in the heart of the action, among the fans. Over the course of three action-packed days, we … read more

  Düsseldorf – home to the largest Japanese community in Germany and one of the most vibrant centers of Japanese life in Europe – once again shone brightly during Japan-Tag, the city’s iconic celebration of Japanese culture, cuisine, and community. As part of this cultural highlight, five of our experienced promoters proudly represented our client … read more

This past weekend marked the launch of our nationwide tasting campaign for The Green Mountain in Germany. We kicked things off with a strong start in Fürstenwalde, where numerous visitors had the chance to discover and sample the brand’s innovative plant-based products firsthand. At the heart of the tasting were the plant-based schnitzel and chicken-style … read more

When celebrities, politicians, and the press come together, a strong brand presence is a must – and that’s exactly where our promotion agency came in. On behalf of our client Scholz&Friends, we had the pleasure of executing a highly visible promotion campaign for UBER at the prestigious “Bundespresseball” in Berlin. Amidst the festive atmosphere, our … read more

Just in time for Easter, the RB26 line (Bingen – Bonn – Cologne) transformed into a cheerful stage of springtime joy! On behalf of MittelrheinBahn, our enthusiastic promo teams boarded the trains to spread smiles and seasonal cheer with a charming Easter surprise. In their baskets: beautifully crafted Easter cards and delightful chocolate bunnies, personally … read more