On behalf of Since Today from Vienna, ST‑PROMOTIONS brought Dove’s Whole Body Deodorants to life with a striking POS activation across selected dm and Rossmann stores. The goal: to raise awareness for Dove’s innovative approach to all-over body care. At the heart of the activation was a carefully designed shopper journey: a branded cargo bike … read more

Seven cities. Hundreds of encounters. And a whole lot of love for pasta, pizza & dolce vita. In recent weeks, we had the pleasure of bringing L’Osteria to life with a roadshow that was authentic, eye-catching, and – above all – delicious. From Hamburg to Munich, Cologne, Düsseldorf, Berlin, Stuttgart and Frankfurt, our teams took … read more

As the lead promotion agency, we had the great pleasure of supporting Lieferando with a high-impact brand activation around the UEFA Champions League Final in Munich. Our mission? To create brand presence where emotions run highest – right in the heart of the action, among the fans. Over the course of three action-packed days, we … read more

  Düsseldorf – home to the largest Japanese community in Germany and one of the most vibrant centers of Japanese life in Europe – once again shone brightly during Japan-Tag, the city’s iconic celebration of Japanese culture, cuisine, and community. As part of this cultural highlight, five of our experienced promoters proudly represented our client … read more

This past weekend marked the launch of our nationwide tasting campaign for The Green Mountain in Germany. We kicked things off with a strong start in Fürstenwalde, where numerous visitors had the chance to discover and sample the brand’s innovative plant-based products firsthand. At the heart of the tasting were the plant-based schnitzel and chicken-style … read more

When celebrities, politicians, and the press come together, a strong brand presence is a must – and that’s exactly where our promotion agency came in. On behalf of our client Scholz&Friends, we had the pleasure of executing a highly visible promotion campaign for UBER at the prestigious “Bundespresseball” in Berlin. Amidst the festive atmosphere, our … read more

Just in time for Easter, the RB26 line (Bingen – Bonn – Cologne) transformed into a cheerful stage of springtime joy! On behalf of MittelrheinBahn, our enthusiastic promo teams boarded the trains to spread smiles and seasonal cheer with a charming Easter surprise. In their baskets: beautifully crafted Easter cards and delightful chocolate bunnies, personally … read more

At the heart of bustling train stations across Germany, our agency brought a touch of elegance and sensory delight to commuters’ daily routines – with an eye-catching promotional campaign for the premium fragrance brand Gisada. Our trained promoters offered exclusive samples of Gisada Ambassadora and Gisada Titanium, surprising passers-by with a moment of luxury amid … read more

In well-stocked supermarkets, they are a familiar sight: charming promoters standing behind beautifully arranged tasting stations, offering delicious samples to customers. But tastings are far more than just an add-on. When executed correctly, they become a highly effective marketing tool that increases brand awareness and positively influences purchasing decisions. Unlike traditional advertising, where consumers receive … read more

Field marketing has undergone significant changes in recent years – and we strongly believe that this transformation will accelerate in the future. While traditional promotion activities such as tastings and samplings remain highly effective, the evolving customer structure also requires new approaches and ideas. Digitalization, sustainability, and personalized experiences are at the core of successful … read more