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Permissions for Promotional Activities?

We’ve got you covered!

To carry out promotional activities in Germany or Austria, official permits are required in most cases.
ST-PROMOTIONS understands the different requirements and knows exactly which steps are needed to ensure a smooth approval process.

In Germany, the rule of thumb is clear: any public event requires official authorisation. Even private events that may impact the public need a permit. For indoor promotions, approval is usually required from the venue operator or property owner.

The exact requirements vary depending on the municipality and federal state – and the type of promotion also determines the level of effort involved.

Serving alcohol, for instance, requires a licence under hospitality law. Loud music may call for approval under emission control law. And when using copyrighted music at public events, a licence agreement with GEMA is mandatory.

For on-street promotions, a special-use permit under road traffic law is required. On private property, the owner’s permission is decisive. If photos or videos are taken, personal rights must also be respected.

ST-PROMOTIONS knows the right contacts, procedures, and formalities.

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