Leafleting and sampling campaigns
Maximum Reach. Targeted Impact.
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Out-Store Promotions
Meet Your Customers Where Life Happens
Out-store promotions bring your brand directly into the everyday environment of your target group. Instead of waiting for customers to come to the product, we take the product to the customer – in places where people are relaxed, curious and open to new experiences.
ST-PROMOTIONS designs and delivers nationwide sampling and street marketing campaigns that create real brand interaction. Whether in busy city centres, at transport hubs, festivals, events or leisure locations – we identify the touchpoints where your target group is most receptive and turn them into measurable brand encounters.
Our focus is simple: high-quality contacts that convert interest into purchase.
Product sampling remains one of the most effective ways to generate trial and accelerate brand awareness. With our nationwide network of trained brand ambassadors, we implement local and large-scale sampling campaigns across Germany.
From supermarkets and pedestrian zones to offices, universities, festivals or sports events – we activate your brand exactly where your target group is present.
Every campaign is built around clear objectives:
creating trial, generating attention and driving measurable sales impact.
High-Quality Brand Interaction
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Not Just Reach – Real Engagement
Out-store promotion is far more than distributing flyers or samples. It is about creating meaningful interactions between brands and consumers.
Our promoters act as authentic brand ambassadors. They explain product benefits, initiate conversations and turn a simple contact into a positive brand experience.
The result:
higher attention, stronger brand perception and a measurable influence on purchasing decisions.
Meet Your Customers in Their Leisure Time
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People value their free time more than ever. When they relax, travel or enjoy events, they are open to new impressions and experiences.
This makes leisure environments ideal locations for brand activation.
Whether at beaches, festivals, sports events, shopping events, fitness centres or open-air venues – we place your brand exactly where people are receptive and engaged.
Cinema Promotions
Reach Audiences Emotionally
Cinema creates attention like few other environments. Audiences are focused, emotionally engaged and fully immersed in the moment, making them particularly receptive to brand messages.
Promotions in cinema foyers allow brands to interact directly with moviegoers before or after the screening. Sampling, product demonstrations or interactive activations transform waiting time into a memorable brand experience.
The cinema environment combines entertainment with anticipation. While visitors wait for the film to start or discuss the movie afterwards, they are naturally open to new impressions. This makes cinema promotions an ideal setting to introduce products, generate trial and create positive emotional associations with a brand.
Our experienced brand ambassadors engage audiences in a friendly and natural way, inviting them to discover and experience the product firsthand. Whether through tastings, giveaways or creative brand interactions, we turn a simple contact into a meaningful brand moment.
By carefully selecting cinemas and designing tailored activation concepts, ST-PROMOTIONS ensures that your brand connects with the right audience at the right moment creating high attention, strong engagement and lasting brand recall.
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Mobility & Travel
Activate People on the Move
promotion public transport
Commuters, travellers and tourists represent highly mobile target groups with time to discover new products.
Our promoters engage audiences at railway stations, airports, ferry terminals, public transport networks and service areas across Germany.
When people are on the move, they are often more open to new ideas – the perfect moment to introduce your brand.
Bar & Hospitality Brand Activations
Turn Social Moments into Brand Experiences
JD3
Bars, pubs and restaurants are places where people relax, connect and enjoy their time. In this environment, brands can become part of the experience rather than just another message.
Hospitality venues offer a unique opportunity to introduce products in an authentic and engaging way. Guests are open to discovery, conversations happen naturally and product trial feels effortless.
ST-PROMOTIONS designs and delivers bar and hospitality activations that transform these social moments into memorable brand interactions. Our experienced brand ambassadors approach guests in a natural and engaging way, introduce the product, encourage trial and create positive brand associations.
Whether through tastings, interactive brand moments, prize activities or targeted product sampling, our teams create genuine engagement and turn curiosity into real product experience.
Carefully selected venues, well-trained staff and a strategic activation concept ensure that your brand appears in the right environment and reaches the right audience.
The result:
authentic interaction, strong brand perception and measurable consumer trial.
The relaxed atmosphere in pubs, clubs or coffee bars makes those to perfect spots to promote your brand with all its possibilities to see, feel, smell – experience it with all senses. Whether culinary art, lunch or home-style cooking or clubbing, night life or at a sports bar – we will meet your target group.
