experiential marketing

St-Promotions uses experiential marketing to familiarize consumers with a product by engaging as many human senses as possible to create a memorable and emotional connection.

Instore tastings in German supermarkets

If anyone in Germany hears the name HEKS’NKAAS® -what sounds for Germans like „witch cheese“ for the first time is probably wondering what kind of product, what kind of taste and, above all, what story is hidden behind the mysterious name. Our promotinal staff brought the answer closer to customers of some REWE stores during ….. read more

Who irons the fastest? GANT was looking for the Iron Man

Surely there are many good and fast ironers in Düsseldorf. But who is the fastest and dares to break the record? Our customer GANT asked this question as part of a regional POS promotional campaign in the trendy BREUNINGER shopping centre in Düsseldorf. Our promotinal staff was equipped with a small booth on the GANT ….. read more

A European Field Marketing Agency

Since the beginning of this year, our field marketing agency has also been offering its services throughout Europe. Your contact person at ST-PROMOTIONS offers the entire service; coordinates, manages, monitors and is responsible for the respective promotional campaign. True to our motto „think global -act local“, local responsibility, which is a decisive factor for smooth ….. read more

„Das Futterhaus“ turns 30!

Finally the time has come! The big ‚DAS FUTTERHAUS‘ anniversary party tour has started! In the first week of August, the starting shot for the grand jubilee, which we celebrate in nearly 300 markets over three months throughout Germany, fell. ST-PROMOTIONS has developed a multifaceted concept in close partnership with the DAS FUTTERHAUS, in which ….. read more

Field marketing agency at service for «Terre de Lumière»

L’Occitane en Provence is presenting a new, fresh and yet warm and spicy fragrance. Our female promotional staff was dressed in tulle skirts and blouses accordingly to the colours and design of the flacon. The promotional events took place in several cities throughout Germany. The passengers were offered fragrance strips and to motivate them to ….. read more

Bag packing – A win-win situation

ST-PROMOTIONS as an advisory promotion agency, creates various concepts to transport brand images and messages. One of those concepts is bag packing. We all know this hectic moment when we stand at the checkout and must find our purse, pay the goods, pack our bags or do everything at the same time – so stressful! ….. read more

Gluten – free bread fresh from the oven

TASTING CAMPAIGN FOR GENIUS FOODS THROUGHOUT GERMANY In order to introduce the taste of Genius Foods products to German customers, the promotion agency ST-PROMOTIONS developed a promotional tasting campaign precisely aligned for the German consumer market. While Genius Foods has already won over the British market with its products and has by now established its ….. read more

Promotional staff at the “Schleswig-Holstein Musik Festival” in Germany

The magazine Landlust offers its’ readers an explicit insight into the best aspects of country life and delights with naturalness as well as high authenticity. It is therefore not surprising that this magazine has managed to win over a broad base of readers, since its launch in 2005. With a total of over 3 million ….. read more

Sampling campaign support for Vitamin Well

Based on our client’s „drinks and more“ individual marketing strategy the promotional staff of ST-PROMOTIONS realized a nationwide sampling campaign for the vitamin drinks „Vitamin Well“ in several Tengelmann markets all over Germany. After the operational plans were coordinated with the retailers ST-PROMOTIONS took over the complete execution of the positioning of the promotional staff ….. read more