brand ambassadors

Brand ambassadors who are carefully chosen by ST-Promotions positively represent a brand and increase brand awareness and sales.

Consumer behaviour after the pandemic – An outlook

Businesses and consumers have spent most of the last year adapting their behaviour to the exceptional conditions. Although the battle against the COVID-19 pandemic has not yet been won, the light at the end of the tunnel is already visible. The year 2021 will be a year of transition; businesses and consumers will now also ….. read more

How brands emerge stronger from the crisis

Above all, it is also the task of marketing experts to present approaches and ideas that show their customers ways to keep the economy running, secure jobs and contribute to an economic recovery. As there is no recent experience to fall back on in the course of such a pandemic, there are naturally no patent ….. read more

Sustainability in Field Marketing

Since consumers in Germany also make their purchasing decisions dependent on the behaviour of companies with regards to sustainability and social competence, the conscious use of sustainable equipment and advertising material is clearly of high importance in field marketing. Sustainability is a topic that affects consumers and is thus handled with increased attention by many ….. read more

Tasting events in Berlin supermarkets

A delicious ice cream always belongs to the summer. But even here the choice is large and therefore the decision which ice cream ends up in the shopping trolley of a potential customer depends on many factors. Tastings offer a highly appreciated tool for decision-making. However, this marketing measure has been reduced to almost zero ….. read more

Trainings for promotional campaigns

How promotional agencies respond to the growing requirements Experiences from practical work Specific training programs for promotional staff are essential for the success of any kind of promotional activity. During each promotional campaign, the staff represents the advertised products, they are their business card and become the face of the brand for the consumers. The ….. read more

BWT at the Windsurf World Cup on Sylt (Northern Germany)

Water, wind and wave are the three main ingredients for a successful Mercedes-Benz Windsurf World Cup Sylt. But also the land program belongs to the recipe for success of the World Cup. This year, in addition to strolling, feasting and shopping, live concerts, lectures and workshops were also on the agenda. And what would the ….. read more

Nationwide field service of the F.A.Z.

  Finally it starts again! The FAZ dealers are once again contacted by the sales team of ST-PROMOTIONS most of whom have many years of experience in retailers support As part of a nationwide POS campaign, more than 1,000 retailers are being visited to mark the 70th anniversary of the F.A.Z. During these visits, our ….. read more

Bag packing promotions in supermarkets at Christmas time

Professional retail store baggers in the supermarket – in the USA this is quite normal; in Germany we still pack our purchases from the cash tape into the bag ourselves. So it’s nice to know that the Bauer Media Group supports selected supermarkets every year with its bag packing promotions and that brings a big ….. read more

Your Field Marketing Agency in Europe

Since the beginning of this year, our field marketing agency has also been offering its services throughout Europe. Your contact person at ST-PROMOTIONS offers the entire service; coordinates, manages, monitors and is responsible for the respective promotional campaign. True to our motto “think global -act local”, local responsibility, which is a decisive factor for smooth ….. read more

Favorite job found!

With a branded bike, demonstration sign and spray chalk with stencil, our promoters were in different well-known places in Hamburg city to promote the #MEINLIEBLINGSJOB campaign of our customer Opitz Consulting as part of a guerrilla campaign. The promoters were positioned in front of an event. This attracted much attention, even without directly addressing the ….. read more