A delicious ice cream always belongs to the summer. But even here the choice is large and therefore the decision which ice cream ends up in the shopping trolley of a potential customer depends on many factors. Tastings offer a highly appreciated tool for decision-making. However, this marketing measure has been reduced to almost zero … read more
Covid-19
Trainings for promotional campaigns
How promotional agencies respond to the growing requirements Experiences from practical work Specific training programs for promotional staff are essential for the success of any kind of promotional activity. During each promotional campaign, the staff represents the advertised products, they are their business card and become the face of the brand for the consumers. The … read more
BWT at the Windsurf World Cup on Sylt (Northern Germany)
Water, wind and wave are the three main ingredients for a successful Mercedes-Benz Windsurf World Cup Sylt. But also the land program belongs to the recipe for success of the World Cup. This year, in addition to strolling, feasting and shopping, live concerts, lectures and workshops were also on the agenda. And what would the … read more
Nationwide field service of the F.A.Z.
Finally it starts again! The FAZ dealers are once again contacted by the sales team of ST-PROMOTIONS most of whom have many years of experience in retailers support As part of a nationwide POS campaign, more than 1,000 retailers are being visited to mark the 70th anniversary of the F.A.Z. During these visits, our … read more
Bag packing promotions in supermarkets at Christmas time
Professional retail store baggers in the supermarket – in the USA this is quite normal; in Germany we still pack our purchases from the cash tape into the bag ourselves. So it’s nice to know that the Bauer Media Group supports selected supermarkets every year with its bag packing promotions and that brings a big … read more
Your Field Marketing Agency in Europe
Since the beginning of this year, our field marketing agency has also been offering its services throughout Europe. Your contact person at ST-PROMOTIONS offers the entire service; coordinates, manages, monitors and is responsible for the respective promotional campaign. True to our motto “think global -act local”, local responsibility, which is a decisive factor for smooth … read more
Favorite job found!
With a branded bike, demonstration sign and spray chalk with stencil, our promoters were in different well-known places in Hamburg city to promote the #MEINLIEBLINGSJOB campaign of our customer Opitz Consulting as part of a guerrilla campaign. The promoters were positioned in front of an event. This attracted much attention, even without directly addressing the … read more
“Das Futterhaus” turns 30!
Finally the time has come! The big ‘DAS FUTTERHAUS’ anniversary party tour has started! In the first week of August, the starting shot for the grand jubilee, which we celebrate in nearly 300 markets over three months throughout Germany, fell. ST-PROMOTIONS has developed a multifaceted concept in close partnership with the DAS FUTTERHAUS, in which … read more
IKEA Promotion – Fruit gums distribution
Due to a road closure the access to IKEA Hamburg-Schnelsen was impeded. To ‘sweeten’ the drive to Ikea and the possibly occurring delays one of our promotional staff distributed fruit gums to the clients on these two days. Not only families were happy about this thoughtfulness.
Bag packing – A win-win situation
ST-PROMOTIONS as an advisory promotion agency, creates various concepts to transport brand images and messages. One of those concepts is bag packing. We all know this hectic moment when we stand at the checkout and must find our purse, pay the goods, pack our bags or do everything at the same time – so stressful! … read more