Field Marketing

ST-Promotions is an expert in field marketing which consists of marketing activities that involve face-to-face contact.

Tasting events in Berlin supermarkets

A delicious ice cream always belongs to the summer. But even here the choice is large and therefore the decision which ice cream ends up in the shopping trolley of a potential customer depends on many factors. Tastings offer a highly appreciated tool for decision-making. However, this marketing measure has been reduced to almost zero ….. read more

BIMI® presents itself at EDEKA Southwest

At the EDEKA Southwest in-house exhibition at Karlsruhe, promoters and show cooks from ST-PROMOTIONS offered BIMI® for tasting to interested visitors. The performance of the experienced show cook and the promotion team attracted a lot of attention and became a great success. The tastings inspired the public and the promotion team had the opportunity to ….. read more

Instore tastings in German supermarkets

If anyone in Germany hears the name HEKS’NKAAS® -what sounds for Germans like „witch cheese“ for the first time is probably wondering what kind of product, what kind of taste and, above all, what story is hidden behind the mysterious name. Our promotinal staff brought the answer closer to customers of some REWE stores during ….. read more

Promotion lights up in Düren

Promotional staff was on the road for the newspaper publisher Zeitungsverlag Aachen at the festival of lights “Düren lights up”. On this occasion, the shopping mall in Düren was open until midnight and numerous visitors found their way into the city centre. In the shopping mall, visitors to the Festival of Lights received glowsticks and ….. read more

Sampling for Jim Block in office complexes

To make the delicious Jim Block burgers even better known in the capital of Germany, we conducted a promotional campaign in Berlin. Our promotional staff distributed bread boxes filled with vouchers and JB sauces. The promotion team first visited selected office complexes near the Jim Block restaurants before sampling the voucher boxes on-street to specific ….. read more

“Das Futterhaus” turns 30!

Finally the time has come! The big ‘DAS FUTTERHAUS’ anniversary party tour has started! In the first week of August, the starting shot for the grand jubilee, which we celebrate in nearly 300 markets over three months throughout Germany, fell. ST-PROMOTIONS has developed a multifaceted concept in close partnership with the DAS FUTTERHAUS, in which ….. read more

IKEA Promotion – Fruit gums distribution

Due to a road closure the access to IKEA Hamburg-Schnelsen was impeded. To ‘sweeten’ the drive to Ikea and the possibly occurring delays one of our promotional staff distributed fruit gums to the clients on these two days. Not only families were happy about this thoughtfulness.  

Field marketing agency at service for «Terre de Lumière»

L’Occitane en Provence is presenting a new, fresh and yet warm and spicy fragrance. Our female promotional staff was dressed in tulle skirts and blouses accordingly to the colours and design of the flacon. The promotional events took place in several cities throughout Germany. The passengers were offered fragrance strips and to motivate them to ….. read more

Bag packing – A win-win situation

ST-PROMOTIONS as an advisory promotion agency, creates various concepts to transport brand images and messages. One of those concepts is bag packing. We all know this hectic moment when we stand at the checkout and must find our purse, pay the goods, pack our bags or do everything at the same time – so stressful! ….. read more

Organic yoghurt sampling campaign in the mall

Tasty little snacking when shopping When winter sales has just started and people were floating the AEZ in Hamburg, SÖBBEKE took the advantage to do a sampling activity. SÖBBEKE is a dairy factory, based in North Rhine-Westphalia concentrating on organic dairy products. All of the products are certified with the European organic seal. Besides that, ….. read more