In order to point out the topic of “green energy” and to gain new customers, we as ST-Promotions conducted various leafleting campaigns at German public transport stations. At the selected campaign locations our staff actively approached passing commuters and drew attention in a charming way to Greenpeace Energy and its offer of green energy. As a reminder, our brand ambassadors presented branded energy bags to the commuters to kick-start their day.
Greenpeace Energy is the largest nationwide established, independent energy cooperative in Germany. The company provides more than 110.000 clients, including approximately 9.000 business customers, with clean energy. In 2011 Greenpeace Energy expanded the offer of its innovative and environmentally reasonable product “proWindgas” and thus became a full energy supplier.