Our blog

“Das Futterhaus” turns 30!

Finally the time has come! The big ‘DAS FUTTERHAUS’ anniversary party tour has started! In the first week of August, the starting shot for the grand jubilee, which we celebrate in nearly 300 markets over three months throughout Germany, fell. ST-PROMOTIONS has developed a multifaceted concept in close partnership with the DAS FUTTERHAUS, in which ….. read more

Hamburger Abendblatt provides recipes for success

On Friday, all football fans and chef-makers at the Nivea House got their money’s worth. The cookbook “Erfolgsrezepte” by Bundestrainer Joachim Löw and the Hamburger celebrity chef Tim Melzer could be purchased free of charge with the coupons printed on the title page of the Hamburger Abendblatt. For all those who do not subscribe to ….. read more

Knorr – Taste the world roadshow

For all travel lovers and cooking enthusiasts, all cosmopolitans and trendsetters, and all those who enjoy the authentic cuisine of distant countries at home, Knorr has launched the Indian Curry, Thai Curry, Mexican Enchiladas, Chicken Tuscany and Mushroom Risotto cooking pastes with which the dishes can easily be prepared and served in the domestic kitchen. ….. read more

Free newspaper distribution nationwide

For the second time this year we have organized a nationwide sampling promotion for our customer FAZ. On a Friday and Sunday in 75 different retailers, that had been selected and contacted in detail before, free samples of the Frankfurter Allgemeinen Zeitung and  Frankfurter Allgemeinen Sonntagszeitung were distributed to the pedestrians. The goal was to ….. read more

IKEA Promotion – Fruit gums distribution

Due to a road closure the access to IKEA Hamburg-Schnelsen was impeded. To ‘sweeten’ the drive to Ikea and the possibly occurring delays one of our promotional staff distributed fruit gums to the clients on these two days. Not only families were happy about this thoughtfulness.  

Field marketing agency at service for «Terre de Lumière»

L’Occitane en Provence is presenting a new, fresh and yet warm and spicy fragrance. Our female promotional staff was dressed in tulle skirts and blouses accordingly to the colours and design of the flacon. The promotional events took place in several cities throughout Germany. The passengers were offered fragrance strips and to motivate them to ….. read more

Winning new customers with tastings

Miss Magic is more than just a dip! It is the market leading fresh cheese dip with a variety of fresh herbs. The market leader from the Netherlands also is now available in many stores throughout Germany. Presented in the Netherlands as the most successful market launch in 2012 it was awarded for product of ….. read more

Bag packing – A win-win situation

ST-PROMOTIONS as an advisory promotion agency, creates various concepts to transport brand images and messages. One of those concepts is bag packing. We all know this hectic moment when we stand at the checkout and must find our purse, pay the goods, pack our bags or do everything at the same time – so stressful! ….. read more

Organic yoghurt sampling campaign in the mall

Tasty little snacking when shopping When winter sales has just started and people were floating the AEZ in Hamburg, SÖBBEKE took the advantage to do a sampling activity. SÖBBEKE is a dairy factory, based in North Rhine-Westphalia concentrating on organic dairy products. All of the products are certified with the European organic seal. Besides that, ….. read more

Promotional staff distributes nationwide the scent of the Provence

During the pre-Christmas period ST-PROMOTIONS supported L’Occitane en Provence with a nationwide street-marketing-campaign in Germany. Our promotional staff wore hats, a basket and the L’Occitane skirt, which reminded of summer and  the sents of the Provence. Being well noticeable, our promotional staff called attention to potential clients by showing them the next L’Occitane boutique, distributing ….. read more

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