Above all, it is also the task of marketing experts to present approaches and ideas that show their customers ways to keep the economy running, secure jobs and contribute to an economic recovery. As there is no recent experience to fall back on in the course of such a pandemic, there are naturally no patent … read more

Since consumers in Germany also make their purchasing decisions dependent on the behaviour of companies with regards to sustainability and social competence, the conscious use of sustainable equipment and advertising material is clearly of high importance in field marketing. Sustainability is a topic that affects consumers and is thus handled with increased attention by many … read more

The coronavirus has brought the world to a temporary stop. Countries closed their borders and citizens were put into quarantine. New standards for human proximity were set. Habitual procedures were abruptly and rapidly turned upside down. As COVID-19 continues to spread around the world, it is having a significant impact on the global economy. The … read more

Water, wind and wave are the three main ingredients for a successful Mercedes-Benz Windsurf World Cup Sylt. But also the land program belongs to the recipe for success of the World Cup. This year, in addition to strolling, feasting and shopping, live concerts, lectures and workshops were also on the agenda. And what would the … read more

Just one month after one more Warhammer store opened in Berlin, the cos-player and fantasy scene moved to Austria. Another Warhammer store opened there on Saturday, June 2nd. Again there was an enormous rush, even before the gates were opened. As in Berlin, we supported the campaign in Graz/Austria with our promotional staff. We sampled … read more

Finding the perfect food for your dog is often a difficult task. zooplus, one of the leading online retailers for pet food, also sells a large number of private labels in addition to the current dog food brands. For one of these brands, “Wolf of Wilderness”, we were on the street with our promotional staff … read more

With a branded bike, demonstration sign and spray chalk with stencil, our promoters were in different well-known places in Hamburg city to promote the #MEINLIEBLINGSJOB campaign of our customer Opitz Consulting as part of a guerrilla campaign. The promoters were positioned in front of an event. This attracted much attention, even without directly addressing the … read more

To be informed quickly, many people like to read the BILD newspaper on the go. For those who did not have time to buy a copy of the latest edition were lucky as our promoters were in distributing free samples in Frankfurt. In addition, the passengers also received a voucher for the Skyline Plaza. The … read more

Attention! Exploding cats! The fun strategy game Exploding Kittens is about being the last player to survive. Cards are drawn alternately until someone pulls an exploding cat. The more cards you draw, the higher the risk of pulling the exploding kittens! Players can defuse the Exploding Kitten card with special cards. Laser pointer or catmint-sandwiches … read more

The “Generation E” would probably not exist if Thomas Alva Edison had not existed. The American entrepreneur and inventor revolutionized power generation and electric light, and many other things that have a lasting impact on the industrialization of the world. The “Generation E” are all those who are interested in electro mobility and want to … read more